What you do today can improve all your tomorrows.
Things do not happen. Things are made to happen.
Only the educated are free.
Quality is not an act, it is a habit.
Begin to be now what you will be hereafter.
By failing to prepare, you are preparing to fail.
The dog that trots about finds a bone.
Be thine own palace, or the world's thy jail.
To know oneself, one should assert oneself.
If you've got a talent, protect it.
That something extra, I believe, is a certain humanity that comes from upbeat and positive human interest letters and success stories. Advertisers like to be associated with those qualities.