Wherever you are - be all there.
Expect problems and eat them for breakfast.
Quality is not an act, it is a habit.
Always desire to learn something useful.
Without hard work, nothing grows but weeds.
The wise does at once what the fool does at last.
You never know what motivates you.
Either you run the day or the day runs you.
If you can dream it, you can do it.
It's always too early to quit.
That something extra, I believe, is a certain humanity that comes from upbeat and positive human interest letters and success stories. Advertisers like to be associated with those qualities.