I think the Cowboys are one of only two teams in all of sports that engender love and hate to that extreme. The other is the Yankees. You love the Yankees or you hate the Yankees.
Monday Night Football started in 1970, and when it started, it was something extremely special because sports had not been aired in prime time. So, it was a novelty, and a lot of people thought it wouldn't work, and, of course, it worked spectacularly well.
When dealing in the technology, it becomes a question of whether you overuse something. I think that's worse than having something technologically available to you and not using it.